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Taco Bell Taco Lover's Pass - A Taco a Day for 30 Days for $10

Taco Bell is offering a Taco Lover's Pass promotion that provides one taco (select tacos) each day over a 30 day period for a total price of $10.  Price may be different depending on location.

You'll need to have the Taco Bell app to purchase the Taco Lover's Pass (Deal Link with link to apps here).

Once you've purchased the Taco Lover's Pass, the specific tacos that are part of this promo will be unlocked.  They include:

  • Crunchy Taco
  • Crunchy Taco Supreme
  • Soft Taco
  • Soft Taco Supreme
  • Doritos Locos Tacos
  • Doritos Locos Tacos Supreme
  • Spicy Potato Soft Taco

The Taco Lover's Pass promotion's terms include:

  • Pass is active on the day of purchase and expires 30 days after purchase.
  • Pass price may vary by the pickup location you select.
  • Redemptions must be made via the Taco Bell Mobile App for in-restaurant pickup at a participating location.
  • Any product or ingredient substitutions, upgrades, or add-ons to free item, except for swapping protein (if applicable) for beans (black beans excluded), will incur an upcharge that you will be responsible for paying.
  • The Pass is not refundable whether or not actually used by you.

While you may think this is a good deal, and on its face it is, make no mistake, this is called a "loss-leader" in that Taco Bell is expecting those who buy the Pass to not be content with just one taco.  Good marketing on Taco Bell's part.

Would you be disciplined enough to only get the free taco during each visit?  And especially for 30 days straight?